{"id":5632,"date":"2012-08-16T02:51:30","date_gmt":"2012-08-16T02:51:30","guid":{"rendered":"http:\/\/2slick.com\/web\/?p=5632"},"modified":"2012-08-16T02:53:54","modified_gmt":"2012-08-16T02:53:54","slug":"how-can-i-make-my-website-better","status":"publish","type":"post","link":"https:\/\/2slick.com\/web\/how-can-i-make-my-website-better\/websites-2","title":{"rendered":"How Can I Make My Website Better"},"content":{"rendered":"

Many visitors stumble upon my \u00a0Free Website Diagnostics<\/a>\u00a0\u00a0form and I find myself with the challenging task to answer the basic question \"How can I make my website better?\". Here's a generalized list of the basic requirements you need to make your website competitive and some insight on how to find an edge over your competition.<\/p>\n

Website Essentials<\/h3>\n
    \n
  1. Make sure your website is professional looking or conveys the mood your customer would want to feel.<\/li>\n
  2. Use HTML title tags and a meta description tag<\/a>.<\/li>\n
  3. Do your keyword\u00a0research<\/a>\u00a0and populate your web pages with the keywords in a 'natural' way.<\/li>\n
  4. Create a logo for your website. A logo is the most important part of branding. Branding happens over a long period of time. You don't\u00a0just\u00a0decide to start banding a logo after your online business is 2 years old. Create your logo ASAP and flaunt it.<\/li>\n
  5. Create a Google Analytics\u00a0account, install the tracking code onto your website<\/a>\u00a0and become familiar with the\u00a0statistics.<\/li>\n<\/ol>\n

    Get the edge over your competition<\/h3>\n

    The website essentials will get your online business noticed, but you'll lose customers to you competition if you don't do your homework.<\/p>\n

      \n
    1. You need to find your competitors and study them. Ask yourself \"what are they doing that you're not?\" Think like a customer and weigh your website against your competition. If your competitors have an advantage, it's up to you to notice it and surpass it.<\/li>\n
    2. Create accounts or get service from your competition so you can experience what it's like to be a customer and compare it against your service.<\/li>\n
    3. Keep a record of your competitor's services. Taylor your services to be slightly better. Create a product comparison chart and display it on your product or service page.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

      Many visitors stumble upon my \u00a0Free Website Diagnostics\u00a0\u00a0form and I find myself with the challenging task to answer the basic question “How can I make my website better?”. Here’s a generalized list of the basic requirements you need to make your website competitive and some insight on how to find an edge over your competition. […]<\/p>\n","protected":false},"author":1,"featured_media":5634,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[492],"tags":[109,62],"class_list":["post-5632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-websites-2","tag-online-business","tag-website"],"_links":{"self":[{"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/posts\/5632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/comments?post=5632"}],"version-history":[{"count":3,"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/posts\/5632\/revisions"}],"predecessor-version":[{"id":5636,"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/posts\/5632\/revisions\/5636"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/media\/5634"}],"wp:attachment":[{"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/media?parent=5632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/categories?post=5632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/2slick.com\/web\/wp-json\/wp\/v2\/tags?post=5632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}