- Do not start off with a free website for a new business. Free websites and FaceBook Pages are actually website profiles or sub domains. Their limitations slow business growth. It will cost you more time to upgrade and transition to an actual website when required website growth occurs. Website profiles are a great addition to an actual website with a domain name.
- Purchase a domain name that's 6 or more months old to use for your website. SEO or Search Engine Optimization can only be useful on domain names 4-6 months old. Make sure your domain name isn't over 35 characters in length so that it's compatible with Google adwords. If you insist on purchasing a new domain name please read this useful post How to find your domain name.
- After you've created a new website, register to get a $75-$100 adwords coupon.
- Create a newsletter. It's a good idea to set this up at the start of your new website. When your local newspaper does it's press release of your new business you can keep track of interested customers this way.
- If your website has a brand new domain name you can also advertise using online classifieds websites like Craigslist.org. Once your domain is 4-6 months old you should start an SEO program.
- Create Youtube.com video customer testimonials and post them on your testimonials page. This is the most credible and persuading form of testimonials. Any new business will be extremely dependent in testimonials and word-of-mouth.
- Create a blog for your business and invest time in learning how to blog. Create at least one blog every week. Make sure the blog contains interesting content, proper grammar, and information geared towards customers ready to make a purchase. In other words your blog posts should provide information to people in your target audience.
- Consider purchasing the Affordable Website plan for $16/month. This website package includes a custom logo, a customized WordPress website, web hosting, a newsletter program and 3 professionally designed image advertisements for online classifieds websites.