There are two ways to handle the mess of emails that comes from customers.
- Gmail Labels
- a CRM program
Manage business emails using Gmail Labels
Using Gmail labels is the cheapest and easiest way to manage all the emails from your customers. Other email programs use filters, which you can also use to manage emails from customers. Gmail also allows you to use email filters, but since Gmail's label option is easier let's stick with that. Create a Gmail label for every customer you are getting emails from. This will allow you to see only the emails from any given customer all at once. This method can be useful until you reach about 500 customers at which point even using labels will start to become cumbersome.
Manage customer emails using a CRM program
The best way to manage customer emails is by using a CRM (Customer Relationship Management) program. A CRM also comes with a lot of other helpful online business and customer management tools. A CRM program will allow you to grow your company as much as possible and the emails will still remain easy to manage. Some of the most popular CRM programs out there are listed below along with their PR and cost.
- salesforce.com - PR7 - $5/m-$250/m
- sugarcrm.com - PR7 - $35/m-$60/m
- zendesk.com - PR6 - $24/m-$99/m
- zoho.com - PR6 - (price unknown)
- campaignercrm.com - PR4 - $29.99/m +
- avidian.com - PR4 - $14.95/m